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Business Intelligence Authors: Liz McMillan, Elizabeth White, Dana Gardner, Pat Romanski, William Schmarzo

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LiveWire Mobile Named Finalist for 'Best Music Service Provider' at the 2008 Mobile Entertainment Industry Excellence Awards

Peer Nominated Industry Award Recognizes Value of LiveWire Mobile's Integrated Personalization Services

LITTLETON, Mass., Sept. 17 /PRNewswire-FirstCall/ -- LiveWire Mobile (Nasdaq: NMSS), a global provider of mobile managed personalization services, today announced that it has been nominated as a finalist for "Best Music Service Provider" for the 2008 Mobile Entertainment Industry Excellence Awards. This nomination follows LiveWire Mobile's win in the category in 2007.

A peer nominated award, the Mobile Entertainment Industry Excellence Awards honor companies across 19 categories and three industry segments: Development & Publishing, Services, and Handsets & Operators. The awards ceremony will take place on Thursday, September 25 at the Royal Garden Hotel in Kensington, England. Representatives from LiveWire Mobile's London, UK office will join more than 400 other representatives from the mobile industry for the awards gala.

"We're thrilled that our colleagues in the mobile entertainment industry have honored us with this nomination for the second year in a row," said John Orlando, vice president of marketing, LiveWire Mobile. "By bringing together all of the silos of mobile music into an integrated storefront, we're helping our customers increase content sales and ARPU, reduce churn and empower their subscribers to create unique mobile experiences. We're pleased that the industry is recognizing our efforts."

For more information about LiveWire Mobile, please visit

About LiveWire Mobile

LiveWire Mobile, a subsidiary of NMS Communications Corporation (Nasdaq: NMSS), is a global provider of managed personalization services for mobile operators. LiveWire Mobile's integrated suite of music and video services includes ringback tones, ringtones and full track downloads, as well as dedicated content and service marketing. LiveWire Mobile makes mobile personalization services easier to use and helps operators drive service usage and adoption. For more information, please visit

SOURCE LiveWire Mobile

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